https://youtu.be/WFYc0avP1JI

New York Empire promos

This was soup to nuts. We wanted to create a promo that would draw attention to the Empire's star player Jeff Babbitt. Spike Lee's early 2000s ads came to mind with Lil Penny. So we found a puppet maker, a puppeteer and a free weekend. What was planned as 1 video turned into 3 because if you have a pretty sweet-looking home-made puppet you really ought to use it...

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Talk about this portfolio piece--who you did it for and why, plus what the results were (potential customers love to hear about real-world results). Discuss any unique facets of the project--was it accomplished under an impossible deadline?--and show how your business went above and beyond to make the impossible happen.